Queensland is booming, and more Queenslanders are choosing to sell privately! With Brisbane's median house price up 16.4% in a year (Domain, June 2026), a percentage commission is a bigger bite than ever. PLBO gives you professional exposure and tools for one upfront fee, so the savings stay with you.
The savings, in real dollars
Using Domain's Brisbane median house price of $1,212,562 (June quarter 2026) and the Queensland average commission of about 2.4% (AgentBridge, June 2026):
| Cost item | Agent sale | Private sale with PLBO |
|---|---|---|
| Sales commission | about $29,101 | $0 |
| Campaign and advertising | usually billed separately | one upfront fee: $699 – $3,699 inc GST |
| Professional presentation | usually in the marketing budget | included from Signature up |
| Form 2 and conveyancing | same | same |
| Your sale proceeds | minus commission | 100% yours |
On a median Brisbane house, a PLBO private sale keeps roughly $25,000 to $28,000 more with you. On a $2.2 million home, the commission alone would be about $52,800!
What that money could do
- Cover a big share of the transfer duty on your next home
- Fund a new pool, a deck or solar and a battery
- Go straight onto your next mortgage
The benefits beyond the money
You set the price
Your PLBO property comparables report shows recent sales of similar homes near you. In a fast-moving market, fresh evidence is gold.
You run the timeline
Launch when you're ready, inspect at times that suit you, and agree settlement directly with your buyer.
You talk to buyers directly
From the Queenslander's VJ walls to the new build's alfresco and the breeze off Moreton Bay, you know your home's story, and buyers love hearing it first-hand.
You see every offer
PLBO's offer management lays out every offer side by side: price, deposit, conditions and settlement date.
You get wide exposure
PLBO lists your home on PLBO and across Domain, view, homely, Soho, realty, onthehouse and allhomes*, with buyers agents, Facebook campaigns and targeted notifications depending on your package.
Why Queensland suits private sales
- Booming demand, including a steady stream of interstate buyers
- Clear disclosure rules: since 1 August 2025, the Form 2 gives buyers key information before they sign, whoever is selling
- Lifestyle appeal: from Brisbane's river suburbs to the Gold Coast, the Sunshine Coast and the tropical north
Five private-sale myths, busted
"Buyers won't find me." They will! Your listing is on seven major portals plus PLBO.
"I can't get professional photos." Signature, Royal and Vertex include professional presentation.
"Pricing is guesswork." Your comparables report takes care of that.
"The Form 2 is complicated." Your solicitor or conveyancer prepares it.
"It'll take over my weekends." Two short inspections a week is plenty.
How PLBO makes it simple
- Choose a package: one upfront fee, no commission.
- Price with confidence using your comparables report.
- List in minutes with Generate with AI.
- Go live on seven major portals.
- Run inspections and compare offers.
- Sign and settle, and keep 100%!
Ready to keep more of your sale price? Choose your PLBO package or follow the Queensland 8-week plan.
*Availability on allhomes.com.au may depend on the property's location, listing type and applicable portal requirements.
